news-21102024-152121

The exhibition industry in Hong Kong is facing challenges that require further support to ensure its revival, according to Duncan Cheung, director of ComAsia Limited. Despite the government’s efforts to launch the Incentive Scheme for Recurrent Exhibitions 2.0 with a budget of HK$500 million, there are still obstacles such as geopolitical tensions and manpower shortages that are impeding the industry’s recovery.

Cheung highlighted the lack of manpower in Hong Kong’s exhibition business as a significant issue that needs to be addressed. He emphasized that the industry requires more time to bounce back fully, especially in light of the various geopolitical problems affecting the region. In order to support the international exhibition industry, Cheung suggested that the government should allocate additional funds and extend the incentive scheme beyond 2026.

The director of ComAsia Limited emphasized the importance of international exhibitions in bringing in foreign exhibitors, buyers, and visitors to Hong Kong. These international participants contribute to the local economy by staying in hotels, dining in restaurants, and exploring the city, thereby benefiting various sectors such as hospitality, food and beverage, and tourism. However, Cheung noted that the exhibition industry is currently operating at only 70 percent of its pre-pandemic capacity, indicating the need for further efforts to stimulate its growth.

In addition to financial support from the government, Cheung proposed that industry stakeholders collaborate to explore innovative strategies for attracting both domestic and international participants to exhibitions. By enhancing the overall experience for exhibitors and visitors alike, the industry can position itself for long-term success and sustainability.

Furthermore, Cheung stressed the importance of maintaining a safe and hygienic environment within exhibition venues to reassure participants about their health and well-being. Implementing stringent health and safety measures, such as regular sanitization and crowd control, can help rebuild confidence in attending large-scale events and contribute to the industry’s recovery efforts.

Overall, the exhibition industry in Hong Kong faces a challenging road to recovery, but with concerted efforts from the government, industry players, and stakeholders, there is hope for a resurgence in the near future. By addressing key issues such as manpower shortages, geopolitical tensions, and pandemic-related setbacks, the industry can pave the way for a successful comeback and contribute to the growth of Hong Kong’s economy.